TikTok is a video-based social site that allows its users to create and upload short videos spanning the duration of fifteen to sixty seconds. Since its birth, TikTok has attained over 900 million active monthly users. Therefore, there are so many influencers on TikTok who feel like they should monetize their viral videos. Let us understand how much tiktok influencer earn.

The algorithm then analyses the user’s video consumption to get the number of hours watched, shares and likes. This data is then utilized to generate similar types of content for an individual user and circulate the popular videos to more and more people. Hence your video becomes viral quickly as this platform feeds your content to audiences.

The amount of money TikTok influencer earn 

The stats for the highest-paid TikTok stars are astonishing. Most of the best-paid TikTokers are trendy and energetic, as is the case for celebrities and rising stars. Also, age is never a barrier on social media and the only thing that matters is how unique your content is.

But the answer to how much money can TikTokers lies in the content. It depends perfectly upon the fact of how unique your profile is. A TikToker with 100+ followers can have a profit between $200 to $1000+ a month, while a TikToker with 1m+ followers can make anywhere between $1000 to $5000+ a month. Hence, there is no definite answer to how much TikTokers make per post. Even if there is, the answer might be extremely inaccurate.

TikTok Influencer Money

How Much Does TikTok Pay Creators?

The answer is ‘nothing’. TikTok never pays its creators. Unlike YouTube, TikTok does not monetize channels. TikTok does not have a program that shares advertisement revenues with its creators. This is because their ads are shown in between the videos and they cannot track how many clicks or impressions these ads get from one single video. When you reach a certain number of followers (minimum 100k+ followers) you will be invited to join the TikTok creator program.

So, the question remains. How do TikTokers make Money?

TikTok makes most of its money outside of TikTok.

The various ways are described below:

  1. Going live– The first and foremost way in which you can earn money is when you receive donations from your viewers.  But you can only make money live when you completely engage with your followers. TikTok also limits how much money you can make from a single Livestream. Live streams are time-limited. The monetary limit lies between $2000 to $4000.
  2. Selling Shoutouts– Similar to the first strategy, you can go live and encourage people to donate to you by telling them you provide shoutouts if someone needs them. You can reach them via direct messages.
  3. Doing Brand deals– To understand the process, you must understand how CPM (cost per 1000 impressions/views) works. Essentially, brands pay influencers money on this scale.
  4. Selling Merchandise– Most of the TikTokers have their line of merchandise. These products range from $10 to $175 and all of these are sold out the minute they are dropped or announced.
  5. Events– Another way TikTokers have the potential to earn money is by arranging events like meet and greet.

TikTok Influencer Money

Steps To Make Money on TikTok

  1. Keep Your Profile Unique– To attract more people to your profile make your profile unique. Think about creating content that people will connect to and like continuously. Your motto should be to increase followers as much as possible.
  2. Post content that people want to watch– Being a social influencer requires a lot of work. Keep your content trendy and fresh. This means uploading new videos almost every hour.
  3. Follow the trend– Pick up the trends along the way. The songs which you use in your videos can be game-changers. For keeping up to date, you can do a tad bit of surfing on some popular social platforms to understand the audience’s mindset.
  4. Growing Accounts and Selling Them– The best way people make money from TikTok is by creating and growing accounts and then selling them. This is the most becoming e-commerce and product space. The good news for product brands is that once they have that account in their hands, it is relatively easier to sell these products. Various brands want to attract the same audience as you and will buy these accounts from you for their growth. Add the link to the brands you want to endorse in your TikTok bio and drive your followers to purchase your product.
  5. Link Your Other Social Media Accounts to TikTok– Link your Instagram or YouTube profiles to your TikTok profiles for more reach.
  6. Make A Press Kit for Your Account– A press kit is similar to a film trailer that excites all the great things regarding you. This will give brands a vital reason to collaborate with you and it also involves photos, contact information, and notable achievements.
  7. Create a Few Non-Sponsored Posts– Most brands will want to notice that you have what it takes to drive sales to their business. So, making a couple of non-sponsored posts about chatting up your favorite pair of shoes will make that elusive specialty more likely to want to partner with you.
  8. Branded Merchandise– Once you have gained popularity on TikTok you can sell a wide range of branded products like make-up, software, etc.

When used wisely, TikTok is a platform that can provide you with global exposure and give a kickstart to your career!

Max & Team

Max and his team write tutorials & guides about everything that has to do with social media. TikTok, Instagram, YouTube and co: In the blog of Adfluencer, our influencer marketing agency, you can find super many helpful articles 🙂