Do you know what Instagram highlights? If you have been on Instagram then, you would know what these highlights are all about and how they further help in increasing the number of followers. 

However, in this post, we will be highlighting some of the best Instagram highlight ideas. The post will be providing all the best highlights and ideas that will help you obtain the best results. Before that let us understand what the Instagram highlights are all about. As you will know what the Instagram highlights are only then, will you be able to increase your sales without much effort?

Instagram highlights are the stories that you posted. All those stories that you choose to permanently display on your account profile are Instagram highlights. These highlights play an ultimate role in attracting customers to your account. You can also buy Instagram followers and attracts more potential audience. 

These highlights will bring no result if you don’t follow some tips to make your highlights more attractive. To learn a few of the best ideas in terms of Instagram highlights, keep reading the post further.

Best Instagram Highlight Ideas

Instagram highlight ideas

Assuming that you are aware of what the highlights on Instagram are all about we would be shifting towards providing you with a few of the best Instagram highlight ideas. However, before that, you should know the importance of highlighting attracting followers to your account

We will be here enlisting the ways which your highlights can be the main source of bringing more followers to your account. Some of the tips that we have for you in terms of Instagram highlight has been laid down below for your reference.

  • Show products and services

Before anything else, make sure that you do add the products or services that you offer. Without following you or without you confirming the followers’ requests of the Instagram users, they will not know the products you are offering. 

To provide them with the information relating to the products and services you can add them in your highlights one by one. This will give a clear idea to the individuals regarding the different products and services that you provide to the clients. This will further increase your chance of attracting more customers as compared with a highlight that contains no information regarding the products and services.

  • Product tutorial

Besides this, what also needs to be added to your highlight is the product tutorial. The products and services alone will not bring more customers to you. Hence, you need to as well provide tutorials regarding how and where the individuals can make use of the products and services that you offer. 

For this, you can have different highlights one with the products or services that you offer and the other with a proper tutorial on the same. What you can do apart from this has been mentioned in the next point.

  • Answer questions

Instagram highlight ideas

When you do post the tutorial and the products people might have a lot of questions to ask. They might not directly ask you the question but you, however, are required to provide them with an answer. 

In this tough situation, what you are required to do is to post all the types of questions that might arise along with the answers for the same. This will give a clear idea to the customers regarding your products and services ultimately making them more attractive and appealing.

  • Customer testimonials

Well, we have another equally important highlight idea that can help you attract customers to a great extent. Adding customer testimonials to your highlight can make it more valuable than in the opposite case. 

You can add customer reviews so that people can be sure that your products and services are genuine and trustworthy. When the customers are sure about your products they would mostly follow your account and purchase your products and services. Hence, crucial it is to pay attention to how your highlights look.

  • Customize your highlights

In the final words, make sure that you customize your highlights based on your products and services. Instagram provides multiple features to the users in this regard. They can edit their highlights based on their requirements. You can choose which photo appears as a cover photo. Try choosing an image of your products in the cover photos or headings such as reviews, product details, tutorials, and others. This will make it look more decent and appealing to the customers when they visit your Instagram account.

These were some of the key Instagram highlight ideas that can help you attract customers. Always remember that these highlights are not the ultimate thing attracting your customers but your content is. So, make sure that you do proper planning and research before taking any step into the Instagram highlights.

Instagram is an excellent application that provides businessmen with a platform where they can expand their reach and network. However, it will not be as beneficial as it can be if you do not put effort into the same. If you do not take every action to attract customers then, it is obvious that you might end up losing the battle in this competitive market. Hence, always remember to put special focus on the Instagram highlights if you aim to expand your network.

Max & Team

Max and his team write tutorials & guides about everything that has to do with social media. TikTok, Instagram, YouTube and co: In the blog of Adfluencer, our influencer marketing agency, you can find super many helpful articles 🙂