A YouTube thumbnail is one of the most important parts of your video, and its size matters. The thumbnail is what gets people to click on your video, and if they don’t like what they see, they won’t watch it.
YouTube favors videos with higher quality thumbnails because they look better on their site and get more views. It’s also worth noting that there are certain aspects of a thumbnail that can make or break your videos, such as its background color, contrast and focus.
With that in mind, let’s find a detailed answer to the question, “How big is a YouTube thumbnail?” and much more.
Size of YouTube Thumbnail
The size of an average YouTube thumbnail is around 1280 pixels by 720 pixels. Thumbnails images are also referred to as “thumbnails” and can be found on web pages too. They’re generally used to provide a preview of the image or video on that page.
Thumbnails are an essential part of YouTube and social media marketing. It is important for you to make them as engaging as possible in order to get more views and subscribers. And even if you don’t have a good thumbnail, it is possible to optimize it.
The thumbnail is usually the first thing you see on YouTube before clicking on it. It gives you a sampling of the video, which you can’t always get just by looking at the video’s title or tags. As stated, thumbnail size on YouTube depends on your settings and what type of device you’re using to watch videos.
YouTubers use the thumbnail images that represent their videos as a way to entice viewers into clicking on their content after it’s been suggested. People often click thumbnails that look interesting rather than those that give specific information about the content itself.
In other words, thumbnails should be interesting and make the viewer want to learn more about the video’s content via a click-through.
Importance of YouTube Thumbnail
YouTube recently changed its guidelines regarding all videos uploaded to the site.
Previously, there were no size restrictions on any video uploaded, which resulted in a small number of users uploading very high-resolution videos. This forced others to either watch a low-quality version or a video with black bars on the side.
YouTube now requires all videos to be standard size and will not play any video that is not the same size all the way through.
It’s pretty standard for most online videos to be in a widescreen format, which is equal parts height and width. Most YouTube videos are 1280 pixels wide by 720 pixels tall or 640×480 pixels.
The new YouTube guidelines state that all videos must now follow this standard, and if they do not, the video will be rejected. It is best practice to ensure that your images and videos work for all users, no matter what device or browser they might be using.
Why are Thumbnails Used on YouTube?
A thumbnail is a scaled-down version of a picture or video in a digital image viewer. Thumbnails are used for many reasons in the world of digital marketing, but at their core, they are used to make it easier for a visitor to identify and preview media files without launching the viewer application.
Thumbnails are designed to let viewers easily identify video content while browsing. They can help determine how likely a viewer is to click on the video.
For example, some people prefer videos with thumbnail images or screen captures of the actual video footage. This helps them accurately predict whether they want to watch it in its entirety.
Other people prefer videos that have text overlays with titles, tags, and descriptions of the video. Some viewers prefer thumbnail images with bands or brands that advertise their own products or services.
It’s important to know exactly what your goal is with YouTube thumbnails because it will change how you decide on editing your picture. If you want somebody to subscribe to your channel, then you should upload some interesting and captivating-looking thumbnails.
If somebody skips thumbnail view and goes straight to watch, then you should provide them with information about your channel and what you do.
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In Conclusion
Thumbnails are extremely important on YouTube because it is one of the main reasons why people subscribe, watch your full video or accidentally stumble upon it.
It is all up to you what thumbnail you want to use and how you want to present your channel and videos. As long as you don’t violate any YouTube policies or guidelines, then it is all up to you what kind of thumbnail you will choose for your video.