Hiphop.com

Probably everyone who counts himself to the youth culture of Hip Hop and German Rap and has ever searched for interviews or reports about their favorite artists will have come across the YouTube channel “Hiphop.de”. Nevertheless, probably only a few know where this channel actually comes from or who is behind this channel and its productions.

Generally speaking, “Hiphop.de” is one of Germany’s biggest and best known Hip Hop magazines. The company behind it is based in the North Rhine-Westphalian city of Düsseldorf and is part of “Manera Media GmbH”. In the meantime, “Hiphop.de” is represented in many different ways. Over time, it developed a magazine, an app, a page on popular social media sites Facebook, Instagram and Twitter, as well as its own Twitch livestreaming account and YouTube channel of the same name.

The channel and the magazine behind it consist of an editorial team and a moderation team. The editorial team consists of Clark Senger, Michael Rubach, David Molke, Robin Schmidt, Alina Amin and Minel Yildiz. The ‘moderation team’, which is primarily active in front of the camera, consists of Aria Nejati, Clark Senger, Jonas Lindemann, Roozbach Farhangmehr (better known to viewers as “Rooz Lee”), Samuel Ogbeide (better known to viewers as “essow”) and Tobias Kargoll (better known to viewers as “Toxik”). On the “HipHop.de” channel, “Rooz” in particular stands out with his own interview format “waslos”.

The YouTube channel with the name “Hiphop.de” was founded very early on June 16, 2007. On the same day the first video appeared on the channel “Hiphop.de”, which was titled: “1st episode Hiphop.de Videonews”. At that time, the focus of the videos was already clearly on the news around the youth culture Hip Hop and Deutschrap. However, it should be mentioned here that the focus only changed over time more and more primarily to Deutschrap and was initially still international. In the early days, the channel “Hiphop.de” also published almost exclusively the series of video news from the world of hip hop. In the course of time, however, this changed and more formats were added, such as interviews, news, reports and much more on the topic of hip hop and German rap.

If you look at the channel “Hiphop.de” and its development, you will see that it had a very fast and strong growth. On the other hand, it is noticeable that new and exciting videos are still being published weekly on the “Hiphop.de” channel. These videos are now followed by well over 721,000 subscribers, making the channel “Hiphop.de” one of the largest channels in Germany in the genre of Hip Hop and Deutschrap.